GalleriesNow.net is a brand new international contemporary art resource, showcasing the exhibitions on at some of the most significant galleries around the world.
GalleriesNow.net is the brainchild of brothers Tristram and Patrick Fetherstonhaugh. Both felt that the proliferation of galleries showing contemporary art in the city necessitated a one-stop guide and that what they needed was a “passport to the artworld”.
“There are a number of websites that do listings, but we saw the need for something curated, to help find your way through all the options,” says Patrick Fetherstonhaugh. “Our objective is to present a clear and authoritative guide to the most interesting contemporary art at home and around the world, a platform which democratises and de-mystifies.”
The listed exhibitions can be found in many ways: geographically; by title, artist or gallery; by date – the aim being to make it as easy as possible to engage with the exciting world of contemporary art.
While initially created as a tool for consumers, it has also won plaudits from many leading art world figures, amongst them Hans Ulrich Obrist, co-director of Exhibitions and Programmes and Director of International Projects at the Serpentine Gallery, who considers GalleriesNow.net “Magnetic”. Matthew Slotover, the co-founder of Frieze magazine and the Frieze art fairs, was also impressed by the platform and this year GalleriesNow.net is an official partner of London’s Frieze Art Fair, providing a range of services for its VIP guests.
One particular breakthrough piece of functionality offered by GalleriesNow.net is their NearMe facility, which automatically displays the closest exhibitions to your current location, encourging and facilitating exploration of the artworld (www.GalleriesNow.net/NearMe).
The GalleriesNow.net weekly newsletter is another very popular feature, its information on which shows are opening and closing in the coming seven days providing a succinct ongoing guide both to what is new and what you are in danger of missing.
Listing over 200 art galleries in 20 countries, the GalleriesNow.net beta site has already attracted impressive traffic and has sector-beating engagement rates with its weekly newsletter. Data is sourced directly from galleries that meet the criteria for inclusion, and moderated by the GalleriesNow.net team so that gallery, show and artist information is accurate and reliable and presented in a clear and consistent manner.
Adds Patrick Fetherstonhaugh: “Even though the contemporary art market is dynamic and growing, information is not readily accessible. We have created the best way for galleries to publicise and promote their exhibitions programme, and the best way for collectors, curators and everyone else to keep up with what’s going on.”
GalleriesNow.net will be providing an online guide to art in London during Frieze Art Fair in October.